Okay and which CTAs will help move you to the next stage of the buyer's journey Below we've separated 8 ideas where you can start! You don't have to use all types of CTAs in each of your blog posts. However, all must be considered. CONTENT INDEX Smart CTAs Below Country Email List Posts Call To Action “Connect social networks” Call To Action “Tweet this” Call To Action “Blog Subscription” Call To Action Reviews “Sliding” CTAs “Inline” CTAs Side CTAs So, what's your favorite Call To Action? Smart CTAs Below Posts At the end of your blog posts, it's important to have a Call To Action that moves your readers to action. But, all types of people visit your blog – and you don't want to give them all the same content, right? Give the right content to your visitors, leads and customers.
Use Smart CTAs What is Intelligent Call To Action Smart CTAs are based on where people are and if they are in your sales funnel database or what contact list they belong to, your leads or customers can see different CTAs. Thus: Visitors will only see content that will convert them into leads; Leads will see content that converts them into qualified leads. Customers will only see content that converts them into brand evangelists. You can see this in action below. Note that there are three different types of CTAs based on which stage of the buying cycle it is at.